LOTR Character Art Direction/UI Art Direction

While working on the New World project, I was invited to contribute to the Lord of the Rings project. Due to my ongoing responsibilities as Art Director on New World, I split my time between both projects.

On LOTR, I was responsible for UI concept and character concept art.

Female Elf Face Study

I was tasked with exploring a unique visual identity for female elves. The challenge was to create a look that felt otherworldly while still retaining beauty and elegance. The elves were meant to feel distinct from humans—ethereal, timeless, and refined—rather than simply idealized versions of people.

In Tolkien’s writing, elves are described as the fairest beings in Arda, a race far more beautiful than Men. This study was an attempt to interpret that idea visually by pushing subtle proportions, expression, and harmony beyond the human norm without losing believability.

Human race study

Human Ranger

Game UI / UX exploration

Game Menu ideation

Settings Ideation

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New World